Hailing from Bandung, Indonesia.

MYPRIDE has been created by identified the correlation between spirit of local scenes and street cultures.


Represents hometown with superfine dailywear, mixed the products, streetwear and local music subcultures to fueled the freedom of designs and messages on products itself.

The idea behind each collection is to create wearable stylish goods for men that drawns on the inspiration of the before and after acts of youth and the ethos of different branches of hometown street cultures.


Born in 12 to give homes to the local underdogs, misfits, outcasts and weirdos.

©MYPRIDE. The Spezialé Terror, from the sheet to the street, from hometown to the world.

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